How the Knowledge of the Major Researchers Is Forging the Business Strategy Paths: Trends and Forecasts from the State of the Art

Luís César Ferreira Motta Barbosa, Maria Augusta Siqueira Mathias, Gilberto Manuel Santos, Otávio José de Oliveira


Purpose: Given its large number of publications, the subject “strategy” stands out as an important field of scientific literature with multidisciplinary characteristics, involving the most varied research areas. The aim of this paper is to analyse the state of the art on business strategy, which have enabled the identification of the characteristics of the most influential articles and authors.

Methodology/Approach: This article is a literature review based on bibliometric parameters, which the main novelty has been the identification of specific characteristics of the main publications and researchers on business strategy during the peak production period of 1998-2017.

Findings: The main contribution of this article is to guide researchers interested in developing studies related to business strategy, highlighting the subject’s chronological evolution and the correlations analyses among publications.

Research Limitation/implication: The searches and selection of bibliometric parameters have been limited to two of the most relevant databases (Scopus and Web of Science). Another restriction was that only articles and reviews containing the term “business strategy” in their respective titles were considered.

Originality/Value of paper: Although bibliometric studies have already been published in managerial and strategic areas and subareas, the scientific literature still lacks articles with the same level of details and analysis performed in this paper, which portrays the main novelty of this research.


Abraham, S., 2013. Will business model innovation replace strategic analysis? Strategy & Leadership [e-journal], 41(2), pp.31-38. doi: 10.1108/10878571311318222.

Agarwal, R., Grassl, W. and Pahl, J., 2012. Meta-SWOT: introducing a new strategic planning tool. Journal of Business Strategy [e-journal], 33(2), pp.12-21. doi: 10.1108/02756661211206708.

Araújo, R., Santos, G., da Costa, J.B. and Sá, J.C., 2019. The quality management system as a driver of organizational culture: An empirical study in the Portuguese textile industry. Quality Innovation Prosperity [e-journal], 23(1), pp.1-24. doi: 10.12776/qip.v23i1.1132.

Barbosa, L.C.F.M., de Oliveira, O.J. and Santos, G., 2018. Proposition for the alignment of the integrated management system (quality, environmental and safety) with the business strategy. International Journal for Quality Research [e-journal], 12(4), pp.925-940. doi: 10.18421/IJQR12.04-09.

Bravi, L., Murmura, F. and Santos, G., 2018. Manufacturing labs: Where new digital technologies help improve life quality. International Journal for Quality Research [e-journal], 12(4), pp.957-974. doi: 10.18421/IJQR12.04-11.

Bravi, L., Murmura, F. and Santos, G., 2019. The ISO 9001:2015 quality management system standard: Companies’ drivers, benefits and barriers to its implementation. Quality Innovation Prosperity [e-journal], 23(2), pp.64-82. doi: 10.12776/qip.v23i2.1277.

Campanario, J.M., 2014. Analysis of the distribution of cited journals according to their positions in the h-core of citing journal listed in Journal Citation Reports. Journal of Informetrics [e-journal], 8(3), pp.534-545. doi: 10.1016/j.joi.2014.04.007.

Carnwell, R. and Daly, W., 2001. Strategies for the construction of a critical review of the literature. Nurse Education in Practice [e-journal], 1(2), pp.57-63. doi: 10.1054/nepr.2001.0008.

Carvalho, F., Santos, G. and Gonçalves, J., 2020. Critical analysis of information about integrated management systems and environmental policy on the Portuguese firms' website, towards sustainable development. Corporate Social Responsibility and Environmental Management [e-journal], 27(2), pp. 1069-1088.

Chung, H.K., 2007. Evaluating Academic Journals using Impact Factor and Local Citation Score. Journal of Academic Librarianship [e-journal], 33(3), pp.393-402. doi: 10.1016/j.acalib.2007.01.016.

Coombes, P.H. and Nicholson, J.H., 2013. Business models and their relationship with marketing: A systematic literature review. Industrial Marketing Management [e-journal], 42(5), pp.656-664. doi: 10.1016/j.indmarman.2013.05.005.

Costa, A.R., Barbosa, C., Santos, G. and Alves, M.R., 2019. Six sigma: Main metrics and r based software for training purposes and practical industrial quality control. Quality Innovation Prosperity [e-journal], 23(2), pp.83-100. doi: 10.12776/qip.v23i2.1278.

Dalby, S., 2007. Regions, strategies and empire in the global war on terror. Geopolitics [e-journal], 12(4), pp.586-606. doi: 10.1080/14650040701546079.

Dutta, S., Lanvin, B. and Wunsch-Vincent, S., 2017. Global Innovation Index 2017: Who Will Finance Innovation? [pdf] Cornell University, INSEAD, the World Intellectual Property Organization. Available at: < http:// > [Accessed 03 May 2018].

Félix, M.J., Silva, S., Santos, G., Doiro, M. and Sá, J.C., 2019. Integrated product and processes development in design: A case study. Procedia Manufacturing [e-journal], 41, pp. 296-303.

Ferreira, M.P., Santos, J.C., Almeida, M.I.R. and Reis, N.R., 2014. Mergers & acquisitions research: A bibliometric study of top strategy and international business journals, 1980-2010. Journal of Business Research [e-journal], 67(12), pp.2550-2558. doi: 10.1016/j.jbusres.2014.03.015.

Garousi, V. and Mäntylä, M.V., 2016. Citations, research topics and active countries in software engineering: A bibliometrics study. Computer Science Review [e-journal], 19, pp.56-77. doi: 10.1016/j.cosrev.2015.12.002.

Ghemawat, P., 2016. Evolving ideas about business strategy. Business History Review [e-journal], 90(4), pp.727-749. doi: 10.1017/S0007680516000702.

Guerrero-Bote, V.P. and Moya-Anegón, F., 2012. A further step forward in measuring journals’ scientific prestige: The SJR2 indicator. Journal of Informetrics [e-journal], 6(4), pp.674-688. doi: 10.1016/j.joi.2012.07.001.

Magretta, J., 2012. Michael Porter answers managers FAQs. Strategy & Leadership [e-journal], 40(2), pp.11-15. doi: 10.1108/10878571211209305.

Marinho, A., Silva, R.G. and Santos, G., 2020. Why most university-industry partnerships fail to endure and how to create value and gain competitive advantage through collaboration – a systematic review. Quality Innovation Prosperity [e-journal], 24(2), pp. 34-50. doi:10.12776/QIP.V24I2.1389.

de Oliveira, O.J., 2013. Guidelines for the integration of certifiable management systems in industrial companies. Journal of Cleaner Production [e-journal], 57, pp.124-133. doi: 10.1016/j.jclepro.2013.06.037.

Rodrigues, J., de Sá, J.C.V., Ferreira, L.P., Silva, F.J.G. and Santos, G., 2019. Lean management “quick-wins”: Results of implementation. A case study. Quality Innovation Prosperity [e-journal], 23(3), pp. 3-21. doi: 10.12776/QIP.V23I3.1291.

Sá, J.C., Amaral, A., Barreto, L., Carvalho, F. and Santos, G., 2019. Perception of the importance to implement ISO 9001 in organizations related to people linked to quality-an empirical study. International Journal for Quality Research [e-journal], 13(4), pp. 1055-1070. doi:10.24874/IJQR13.04-20.

Salavou, H.E., 2015. Competitive strategies and their shift to the future. European Business Review [e-journal], 27(1), pp.80-99. doi: 10.1108/EBR-04-2013-0073.

Santos, G., Gomes, S., Braga, V., Braga, A., Lima, V., Teixeira, P. and Sá, J.C., 2019. Value creation through quality and innovation – a case study on Portugal. TQM Journal [e-journal], 31(6), pp.928-947. doi: 10.1108/TQM-12-2018-0223.

Santos, G., Murmura, F. and Bravi, L., 2019. Developing a model of vendor rating to manage quality in the supply chain. International Journal of Quality and Service Sciences [e-journal], 11(1), pp.34-52. doi: 10.1108/IJQSS-06-2017-0058.

Santos, G., Rebelo, M., Barros, S., Silva, R., Pereira, M., Ramos, G. and Lopes, N., 2014. Developments regarding the integration of the Occupational Safety and Health with Quality and Environment Management Systems. In: G.I. Kavouras and M.-C.G. Chalbot, eds. 2014. Developments Regarding the Integration of the Occupational Safety and Health with Quality and Environment Management Systems. New York: The Nova Science Publishers. Chapter 6.

Schwab, K. and Sala-i-Martín, X., 2017. The Global Competitiveness Report. [pdf] Geneva: World Economic Forum. Available at: < > [Accessed 03 May 2018].

Scopus, 2017. Welcome to Scopus Preview. [online] Available at: < > [Accessed 05 July 2017].

Talapatra, S., Santos, G., Uddin, K. and Carvalho, F., 2019. Main benefits of integrated management systems through literature review. International Journal for Quality Research [e-journal],13(4), pp. 1037-1054. doi: 10.24874/IJQR13.04-19.

Tansey, P., Spillane, J.P. and Meng, X., 2014. Linking response strategies adopted by construction firms during the 2007 economic recession to Porter’s generic strategies. Construction Management and Economics [e-journal], 32(7-8), pp.705-724. doi: 10.1080/01446193.2014.933856.

Web of Science, 2017. Clarivate Accelerating innovation. [online] Available at: < > [Accessed 18 February 2017].

Zgodavova, K. and Bober, P., 2012. An innovative approach to the Integrated Management System development: SIMPRO-IMS WEB based environment. Quality Innovation Prosperity [e-journal], 16(2), pp.59-70. doi: 10.12776/qip.v16i2.69.

Zgodavova, K., Bober, P., Majstorovic, V., Monkova, K., Santos, G. and Juhaszova, D., 2020. Innovative methods for small mixed batches production system improvement: The case of a bakery machine manufacturer. Sustainability [e-journal],12(15), pp. 1-20. doi: 10.3390/su12156266.

Zhuang, Y., Liu, X., Nguyen, T., He, Q. and Hong, S., 2013. Global remote sensing research trends during 1991–2010: a bibliometric analysis. Scientometrics [e-journal], 96(1), pp.203-219. doi: 10.1007/s11192-012-0918-z.

Zott, C. and Amit, R., 2008. The fit between product market strategy and business model: implications for firm performance. Strategic Management Journal [e-journal], 29(1), pp.1-26. doi: 10.1002/smj.642.


Luís César Ferreira Motta Barbosa
Maria Augusta Siqueira Mathias
Gilberto Manuel Santos (Primary Contact)
Otávio José de Oliveira
Barbosa, L. C. F. M., Mathias, M. A. S., Santos, G. M., & de Oliveira, O. J. (2020). How the Knowledge of the Major Researchers Is Forging the Business Strategy Paths: Trends and Forecasts from the State of the Art. Quality Innovation Prosperity, 24(3), 1–20.

Article Details

The Analysis of Total Quality Management Critical Success Factors

Mirza Kulenović, Martin Folta, Ljiljan Veselinović
Abstract View : 57
Download :30

The Organizational Life Cycle: Review and Future Agenda

Michal Jirásek, Jan Bílek
Abstract View : 5449
Download :2863